Nova Equisport has a long history stretching back to 2008 when we decided to produce our own equine products due to the lack of available options from mainstream suppliers. For several years, the name Nova Sport was used to create products for other sports.
After running a large equestrian store for eighteen years, we decided in 2018 to close the store and instead focus entirely on e-commerce throughout Sweden. This also meant a renewal of the brand and a focus on horse products only, resulting in a name change to Nova Equisport. In 2019, Nova Equisport launched its own website to showcase its products and its vision.
In 2020 , Nova Equisport began producing a brand new collection of horse blankets under the name NovaLine and the following year a new logo for NOVA was launched depicting a horse's head and representing the brand's focus on equestrian sports. Nova Equisport's ambition is to establish itself as a leading supplier in equestrian sports through its focus on high quality and unique products. With the new investment in NovaLine, it looks like Nova Equisport will continue to be an important player in equestrian sports for many years to come.
In 2023 , Nova Equisport opened its own webshop to make it easier for customers to find and buy our high-quality equestrian products. The webshop will be user-friendly and easy to navigate. Nova Equisport will offer easy and convenient payment through various payment options, and also puts customer service as a top priority through the opportunity for customers to contact the company directly for help or advice on which products suit their needs. With the new webshop, Nova Equisport will continue to offer its customers the best in equestrian products and continue to be a leading player in equestrian sports. Nova Equisport is owned by Ingela and Patrick Jacobsen via the company VeraNord AB